Issie Inglis has lead many treks to Everest Base Camp and expeditions on peaks up to 7000M. Her company, World Adventure Guides has plans to generate a series of fully digital Apps in its Trek the World series. The first of these – the Everest Base Camp App, is to pave the way for future trail and guide Apps in a core application that is technically robust and with the ability to be replicated with different content, assets and mapping as required.
01. The Project Brief
SBP was appointed to undertake the a complete rebuild of the original App, identifying legacy issues with the first incanation which could impact growth plans going forward. Key objectives were to include the development of offline mapping solutions, allowance for multiple language versions, and for updated content to be added as required. Add to this the required standardisation of the core app structure for the roll out of future editions.
02. Creative Development
Initially, SBP took over management of an the ObjectiveC version of the app but this has since been redeveloped from the ground up using Swift.
This is the first of many planned Trek the World Guides so it was vital that the app is developed in a framework that’s easy to repopulate cost effectively. The new version of the app also allows for multilingual content. During the rebuild, we took the opportunity to update all the graphic assets and develop a new user friendly icon-set. As well as being an everything you need to know guide, the app allows users to record their daily activity as a GPS track, review it a map, add notes, share online and build their own adventure journal just like great adventures of days gone by.
03. Results & Feedback
The Everest Base Camp app is currently available on the Apple App Store. A guide of the world famous Torres del Paine treks in Patagonia is currently under development with many more digital adventures on their way.